The Old Town has many souvenir, antique and speciality shops as well as stores that sell clothes and shoes. The main shopping streets there are Viru, Müürivahe, Suurkarja, Väike-Karja and Kullassepa.

The largest shopping centre in the Baltics, Viru Keskus, recently opened on Viru Square, which has over 70 stores, a food court and ample parking.

Other well-known department stores include Tallinna Kaubamaga at Gonsiori 2, and Stockmann at Liivalaia 53.